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Overview

When a customer emails your Knead inbox, the system scans the message for signals that they want to place an order. It extracts key details and presents them to you in an intelligence card so you can act on them immediately.

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What Gets Detected

Knead looks for four types of information in every incoming message:

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Dates

Knead parses natural language date references and converts them to specific calendar dates. It understands expressions like:
  • “Next Tuesday”
  • “December 25th”
  • “In two weeks”
  • “This Saturday”
  • “The weekend of March 15th”
The detected date is matched against your calendar in The Sweet Spot.

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Quantities

Knead recognizes numeric quantities and sell-unit phrasing. It picks up patterns like:
  • “3 dozen”
  • “Two boxes”
  • “24 cupcakes”
  • “A half dozen”
These quantities are mapped to the sell units defined in your product catalog.

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Products

Knead fuzzy-matches product names against your catalog. If a customer writes “chocolate chip cookies” and your catalog has “Classic Chocolate Chip Cookies,” Knead connects the two. It handles common abbreviations and variations so minor differences in wording do not break the match.

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Capacity

After identifying the date, Knead checks The Sweet Spot to see if you have availability. If the requested date is already full or blocked off, the intelligence card flags this so you can suggest an alternative before committing.

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The Intelligence Card

When Knead detects order intent, an intelligence card appears at the top of the conversation. The card shows:
  • Product(s) matched from your catalog
  • Quantity extracted from the message
  • Requested date parsed from natural language
  • Capacity status for that date (available, limited, or full)

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Acting on a Detection

You have two options from the intelligence card:
  1. Create an order — Tap to create an order pre-filled with the detected details. Review and adjust before confirming.
  2. Create a quote — Tap to generate a quote with the detected items. Useful when you want the customer to approve pricing before you commit.
Both options carry the details into the new order or quote, saving you from re-entering product names, quantities, and dates manually.
Pro tip: Keep your product catalog names clear and descriptive. The more specific your product names, the more accurate the fuzzy matching becomes.

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When Detection Does Not Fire

The intelligence card only appears when Knead finds a clear order signal. General questions, thank-you messages, or vague inquiries (“Do you do cakes?”) do not trigger it. You can always create an order manually from the conversation using the link icon.
Good to know: Detection runs automatically on every inbound message. You do not need to enable or configure it. It works with your existing product catalog and calendar data.
Still need help? Contact us