> ## Documentation Index
> Fetch the complete documentation index at: https://help.kneadapp.co/llms.txt
> Use this file to discover all available pages before exploring further.

# Customizing Your Public URL

> Change your Board's public link to match your bakery name.

## Overview

Your Board has a unique public URL based on your business slug. Customizing it gives you a clean, branded link to share with customers, post on social media, and print on business cards.

## Where to Change Your Slug

1. Tap **Settings** in the main navigation.
2. Tap **Business**.
3. Find the **Slug** field.
4. Enter your preferred slug (for example, "sweetbakes" or "janescakes").
5. Save.

## How Your Slug Is Used

Your slug powers every public link customers use to find and order from you:

### Your Storefront Address

Your online storefront — your bakery's public website in Knead — lives at:

**kneadapp.co/site/{slug}**

For example, if your slug is "sweetbakes," your storefront is at kneadapp.co/site/sweetbakes. This is the branded home base to share on your Instagram bio and business cards. See [Your Online Storefront](/your-website/your-online-storefront).

### Your Order Form Links

Your order forms are built from your slug too:

* **kneadapp.co/order/{slug}** — your main order form, where customers browse products and submit orders.
* **kneadapp.co/order/{slug}/{form-slug}** — any extra order forms you run, each with its own form slug on the end (for example, a wedding-cake inquiry form or a holiday pre-order form).

If you run more than one form, see [Running Multiple Order Forms](/managing-orders/running-multiple-order-forms).

### Your Board URL

Your public order form is what customers visit to browse your products and submit orders. Share it everywhere — Instagram bio, website, printed cards, text messages. For tips on getting it in front of customers, see [Sharing Your Order Link](/managing-orders/sharing-your-order-link).

### Your Inbox Email Address

Your Knead inbox email also uses your slug:

**{slug}@inbox.kneadapp.co**

For example, if your slug is "sweetbakes," your inbox address is [sweetbakes@inbox.kneadapp.co](mailto:sweetbakes@inbox.kneadapp.co). Customers can email this address to start a conversation.

## Choosing a Good Slug

Keep it short, memorable, and consistent with your brand. A few guidelines:

* **Use lowercase letters, numbers, and hyphens only.** No spaces or special characters.
* **Match your social media handle** if possible. Consistency helps customers find you.
* **Keep it under 20 characters.** Short slugs are easier to type and remember.

Good examples: "sweetbakes", "janes-cakes", "bakedbylu"

<Tip>Pro tip: Before changing your slug, make sure the one you want is available. Knead tells you immediately if it is already taken.</Tip>

## What Happens When You Change Your Slug

Changing your slug updates your URL and inbox address immediately. This means:

* **Your old Board link stops working.** Anyone who has the old link gets a "not found" page.
* **Your old inbox email stops receiving messages.** Emails sent to the old address are not delivered.
* **Existing orders and conversations are not affected.** They stay in your account as-is.

### After Changing Your Slug

Update these right away:

1. **Email forwarding rules** — If you forward emails from Gmail or another provider to your Knead inbox, update the forwarding address.
2. **Social media links** — Update your Instagram bio, Facebook page, website, and anywhere else you share your Board URL.
3. **Printed materials** — Replace business cards, flyers, or stickers that show the old link.
4. **Bookmarks** — Update any bookmarks you or your customers have saved.

<Note>Good to know: Knead does not redirect the old URL to the new one. Update your links as soon as you make the change to avoid losing traffic.</Note>

## Related Articles

* [Your Online Storefront](/your-website/your-online-storefront)
* [Running Multiple Order Forms](/managing-orders/running-multiple-order-forms)
* [Sharing Your Order Link](/managing-orders/sharing-your-order-link)
* [How The Board Works](/managing-orders/how-the-board-works)
* [Setting Up Your Inbox](/communication/setting-up-your-inbox)

***

*Still need help? [Contact us](mailto:hello@kneadapp.co)*